Multinationals as flagship firms regional business networks
In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors
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Format: | eBook |
Language: | English |
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Oxford
Oxford University Press
2003, 2003
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Collection: | Oxford University Press - Collection details see MPG.ReNa |
Summary: | In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors |
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Physical Description: | xii, 219 p. ill |
ISBN: | 9780191698521 |