Integriertes Marketing Strategie, Organisation, Instrumente

Bibliographic Details
Main Authors: Busch, Rainer, Dögl, Rudolf (Author), Unger, Fritz (Author)
Format: eBook
Language:German
Published: Wiesbaden Gabler Verlag 1997, 1997
Edition:2nd ed. 1997
Subjects:
Online Access:
Collection: Springer Book Archives -2004 - Collection details see MPG.ReNa
Description
Physical Description:XVI, 704 S. 167 Abb online resource
ISBN:9783322945396