1 Table of Contents: “... to work for anybody again -- Bike-touring adventures : by the end of my cross-country journey, I'd decided...”

2 “... to be founts of innovation. Why is it that as industry leaders get better at what they do, they get worse...”

3 Table of Contents: “... jobs; why motive matters; high horse optional; the basic impact of true purpose; the ultimate impact...”

4 Table of Contents: “... Pretty Good Pizza? -- Priorities and Constraints Come First -- You Know What They Say About Assumptions...”

5 “..." thinking. You'll come back to these ideas again and again as you transform your company into a powerhouse...”

6 Table of Contents: “...; HITTING THE STAGE ONE PLATEAU; IF IT WORKS WELL THE FIRST TIME, DO IT AGAIN; GETTING TO 80 MILLION; HOW...”

7 “... for the long run, you'll be coming back to this book again and again...”

8 Table of Contents: “... and Respect: You've Got to Give to Get -- 31. Lesson #31: Why You Must Look at Business through the Customer...”

9 Table of Contents: “...pt. I. The Inner Game of Getting Laid Off -- 1. What to Expect When You're No Longer Expected -- 2...”

10 Table of Contents: “...Where Has the Money Gone? -- What Are SAP R/3 IDocs? -- Get a Feeling for IDocs -- Exercise...”

11 Table of Contents: “... not aggression -- I should avoid 'should' -- Never say 'never' again -- Don't ask me 'WHY'? -- YOU ought to know...”

12 Table of Contents: “...Chapter 9. What Comes Next: Making Change Happen and Identifying Dead EndsPossibility 1...”

13 “...and how to get out of it The myth of perpetuity and the dark side of success Reinventing success...”

14 Table of Contents: “... -- Marketing Automation and Programmatic Advertising -- Don't Get Fooled Again... -- Chapter 13: AI...”

15 Table of Contents: “... and business -- Finding people you can work with -- The magic of creative financing -- Casting off conventions...”

16 Table of Contents: “... On -- Japan Picks Up the Pieces -- Abenomics: Japan Comes Alive Again -- Abenomics Hitting Speed Bumps...”

17 Table of Contents: “...: Dissecting the Mandate; Decide; Deliver; Deliver (Again); Foreign Mandates; Chapter 12: Information...”

18 Table of Contents: “...; First you fail and then, guess what, you fail again; Why not try something new? re-envisioning...”

19 Table of Contents: “... Awareness There Can Be No Consideration; The Cluster Funnel; 6: The Zero Moment of Truth; In the moment...”

20 Table of Contents: “...Give it a name, so clients can look it upWatch the progress bars go up, then celebrate; Now you'll...”