1 Table of Contents: “... for iPad devices -- Building for tablets and TV -- Adding advertising to your apps -- Tracking your app...”

2 Table of Contents: “... the Eastern Frontier: A First Look at Mobile App Tracking in China...”

3 Table of Contents: “... website ; Advertising on mobile devices ; Marketing via mobile apps ; Tracking mobile marketing...”

4 Table of Contents: “... it to a server continuously; Talking to the backend; Making a phone call from your app!; Tracking...”

5 Table of Contents: “... Works; Data Collection and Processing; Reports; About the Tracking Code; The Mobile Tracking Code; App...”

6 Table of Contents: “...Chapter 9: The Life Cycles of AppsTracking the Right Data -- App Launch Life Cycle -- Postlaunch...”

7 Table of Contents: “... Teams with the Sports App; Tracking Your Investments with the Finance App...”

8 Table of Contents: “... with the Calendar App; Tracking Your Appointments; Getting More Out of the Calendar App; Chapter 12: How Do I Use...”

9 Table of Contents: “... level; Creating a group; Working on the team site; Adding a slide library; Adding list apps; Tracking...”

10 Table of Contents: “... Your Application Robust; Track 5: Bringing Finesse to Your Apps; Track 6: Integrating with Other...”