1 Table of Contents: “...; Acknowledging Family; Lead Without Title; Detroit: Catalyst for Change; Chapter 8: Reimagine Your Customer...”

2 Table of Contents: “... Girard: Priming the Pump -- Down and Out in Detroit City -- Finding the Law of 250 at a Funeral -- From...”

3 “...A modern-day Detroit success story that fuels the entrepreneurial fire Irrational Persistence tells...”

4

5 Table of Contents: “...Foreword / by Don Hicks, managing director, Multiverse Investments, Detroit Area, USA -- Adapt...”

6 “... communities in Atlanta, Detroit, Denver, Kansas City, Nashville, and Indianapolis are just a few...”

7 “... presented. Godfrey Nolan is founder and president of RIIS, a mobile development firm in the Detroit metro...”

8 Table of Contents: “..., and your "best customer" -- Case study: Detroit, Japan, and the best customers for cars -- Silent virtues...”

9 “... to help the Cardinals defeat the heavily favored Detroit Tigers in the 2006 World Series. Inspired...”

10 “..., and the strategies, methods, and just plain stubbornness that helped two guys from Detroit build a market leader...”

11

12 “... the heavily favored Detroit Tigers in the 2006 World Series. Inspired on the vision of legendary basketball...”

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14

15 “... just outside Detroit, Michigan in the 1970s when the auto industry was booming, and most people...”