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language:"English"
dewey-ones:"658 - General management"
dewey-ones:"659 - Advertising & public relations"
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1
Event marketing : how to successfully promote events, festivals, conventions, and expositions
by
Preston, Chris
Published 2012
John Wiley & Sons
Subjects:
“
...BUSINESS & ECONOMICS /
Industries
/ Hospitality, Travel & Tourism / bisacsh...
”
Call Number:
GT3405
Read Now
2
Advertising management in a digital environment : text and cases
by
Kelley, Larry D.
,
Bartel Sheehan, Kim
Published 2022
Routledge
Subjects:
“
...BUSINESS & ECONOMICS /
Industries
/ Media & Communications
Industries
/ bisacsh...
”
Call Number:
HF5823
Read Now
3
Rock the tech stage : how the best speakers in tech present ideas and pitch products
by
Santolalla, Oscar
Published 2020
Apress
Subjects:
“
...High technology
industries
/ Marketing / fast...
”
Call Number:
HF5415.153
Read Now
4
Digital Marketing in the Automotive Electronics Industry : Redefining Customer Experience through Digital Customer Engagement
Published 2023
Springer International Publishing
Subjects:
“
...Automotive
Industry
...
”
Read Now
5
User group leadership
by
Malcher, Michelle
Published 2016
Apress, Distributed to the Book trade worldwide by Springer
Subjects:
“
...The Computer
Industry
...
”
Call Number:
ZA4482
Read Now
6
Creativity and Advertising
by
McStay, Andrew
Published 2013
Routledge
Subjects:
“
...
Industrial
management / http://id.loc.gov/authorities/subjects/sh85065889...
”
Read Now
7
6 steps to free publicity
by
Yudkin, Marcia
Published 2009
Career Press
Subjects:
“
...
Industrial
publicity / fast...
”
Call Number:
HD59
Read Now
8
Logo savvy : top brand-design firms share their naming and identity strategies
by
Chua, Perry
Published 2011
Rockport Publishers
Subjects:
“
...
Industrial
design coordination / fast...
”
Call Number:
HD59.2
Read Now
9
SPIKE your brand ROI : how to maximize reputation and get results
by
Cehrs, Adele
Published 2015
Jossey-Bass, a Wiley brand
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1255
Read Now
10
Advanced Google AdWords
by
Geddes, Brad
Published 2014
SYBEX
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF6146.I58
Read Now
11
Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience
by
Wright, Travis
,
Snook, Chris J.
Published 2017
Wiley
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1265
Read Now
12
The business value of developer relations : how and why technical communities are key to your success
by
Thengvall, Mary
Published 2018
Apress
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.5
Read Now
13
Disruption in the boardroom : leading corporate governance and oversight into an evolving digital future
by
Wolfe, Jennifer C.
Published 2020
Apress
Subjects:
“
...
Industrial
management / Environmental aspects / http://id.loc.gov/authorities/subjects/sh95010905...
”
Call Number:
HD2741
Read Now
14
Get scrappy : smarter digital marketing for businesses big and small
by
Westergaard, Nick
Published 2016
AMACOM, American Management Association
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1265
Read Now
15
Inbound marketing for Dummies : a Wiley brand
by
Miller, Scott Anderson
Published 2015
John Wiley and Sons, Inc.
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1265
Read Now
16
The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms
by
Dempster, Craig
Published 2015
Wiley
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1265
Read Now
17
Facebook marketing all-in-one for dummies
by
Vahl, Andrea
Published 2014
John Wiley & Sons
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5415.1265
Read Now
18
Employer branding for dummies
by
Mosley, Richard
,
Schmidt, Lars
Published 2017
John Wiley & Sons
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5549
Read Now
19
Social media marketing all-in-one for dummies
by
Zimmerman, Jan
,
Ng, Deborah
Published 2017
John Wiley & Sons, Inc.
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HF5414
Read Now
20
The social business imperative : adapting your business model to the always-connected customer
by
Shih, Clara Chung-wai
Published 2016
Prentice Hall
Subjects:
“
...BUSINESS & ECONOMICS /
Industrial
Management / bisacsh...
”
Call Number:
HD30.2
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