1 Table of Contents: “...Cover page -- POWER SALES WRITING -- Copyright Page -- Dedication -- Contents -- ACKNOWLEDGMENTS...”

2 Table of Contents: “... -- Writers Should Be Aware of the Fiscal Realities of Distribution -- Visual Concepts -- Sales Campaigns...”

3 Table of Contents: “... loglines for pitch sales) -- How to develop a marketable story -- How to write the story -- Dramatic...”

4 “... and takes the reader step by step through designing sales-focused, individual proposals that highlight...”

5 Table of Contents: “... sheets and handouts ; Circulars ; Sales letters and voluntary offers ; Publicity material ; Business...”

6 Table of Contents: “... -- Resignation letter -- Résumés -- Sales letters -- Seasonal correspondence -- Specifications -- Speeches...”

7 “... topics aren't chosen; when they are, they come across as tone-deaf sales pitches. What does it take...”

8 “... with thousands of winning salespeople, straight from Mark Magnacca, one of the world's leading sales consultants...”

9 “... to overcome trips, traps and tropes, the pros and cons of I.P., use the Show Bible as a sales tool and make...”

10 Table of Contents: “...-Special Format for Sales Presentations; The Dozen Deadly Dangers-Reasons for Poor Presentations; Chapter 4...”

11 Table of Contents: “...; Creating Sales Letters...”

12 “... presentation, wooing a client, closing a sale, or proposing an idea, persuasive communication can make...”

13 “...Proven techniques to win over any audience and make any sale Mastering the Art of Oral...”