1 “...Ashgate studies in technical communication, rhetoric, and culture...”

2 Table of Contents: “... -- The Cultural Layer -- The Responsibility of the Designer -- Summary -- 4. The Inscribed Layer -- Inscribed...”

3 Table of Contents: “... avatar, your virtual self -- Second Life culture and relationships -- Building basics -- Advanced...”

4 Table of Contents: “...Cheerful Color and Simple Gameplay Culture and History ; Representing Native Cultures ; Remixing...”

5 Table of Contents: “...Story -- Interactivity -- Interactive storytelling -- Two cultures, no hits, no runs -- Abstraction...”

6 “... on the industry and culture. Written to capture the attention and interest of students from around the world...”

7 “... there is hardly any historical material on the culture that made the games industry possible. Filling the void...”

8 Table of Contents: “... Frameworks ; 3. The Layered Tetrad ; 4. The Inscribed Layer ; 5. The Dynamic Layer ; 6. The Cultural Layer...”

9 Table of Contents: “.... Communication -- vi. Language barriers -- vii. Dealing with distractions -- viii. Cultural Differences -- a...”