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dewey-ones:"659 - Advertising & public relations"
product_txtF_mv:"Springer eBooks 2005-"
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1
The FORA Framework : A Fuzzy Grassroots Ontology for Online Reputation Management
by
Portmann, Edy
Published 2013
Springer Berlin Heidelberg
Subjects:
“
...
Artificial
Intelligence
...
”
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2
Transformative Marketing : Combining New Age Technologies and Human Insights
by
Kumar, V.
,
Kotler, Philip
Published 2024
Palgrave Macmillan
Table of Contents:
“
... 5.0 Perspective -- Chapter 3: Transformative Marketing with
Artificial
Intelligence
-- Chapter 4...
”
Read Now
3
Public Relations Management in Africa Volume 1 : Exploring Organisational Impact
Published 2023
Palgrave Macmillan
Table of Contents:
“
... -- Chapter 11. The Fourth Industrial Revolution:
Artificial
Intelligence
and Its Implications for Public...
”
Read Now
4
Advances in Digital Marketing and eCommerce : Fifth International Conference, 2024
Published 2024
Springer Nature Switzerland
“
...; generative
artificial
intelligence
(AI); green ecommerce; environmental, social, and corporate governance...
”
Read Now
5
Online Marketing
by
Kreutzer, Ralf T.
Published 2022
Springer Fachmedien Wiesbaden
“
... with the help of
artificial
intelligence
(machine translation by the service DeepL.com). The present version has...
”
Read Now
6
The New World of Transitioned Media : Digital Realignment and Industry Transformation
Published 2015
Springer International Publishing
“
... trends and issues. Themes include measuring cross-platform behaviour,
artificial
intelligence
...
”
Read Now
7
Social Media for Leaders : Your team can steer the boat but you need chart the course
by
Babka, Stefanie
Published 2023
Springer Fachmedien Wiesbaden
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659 - Advertising & public relations
658 - General management
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Springer eBooks 2005-
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Anani-Bossman, Albert A.
1
Babka, Stefanie
1
Blankson, Isaac A.
1
Brüggemann, Philipp
1
Einav, Gali
1
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Kreutzer, Ralf T.
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Kumar, V.
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Martinez, Luis F.
1
Martínez-López, Francisco J.
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Mudzanani, Takalani E.
1
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