MPG.eBooks - Search Results

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1

Employee Engagement in Media Management : Creativeness and Organizational Development

by Georgiades, Stavros
Published 2015

Springer International Publishing

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2

Enlisting masculinity : the construction of gender in U.S. military recruiting advertising during the all-volunteer force

by Brown, Melissa T.
Published 2012

Oxford University Press

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3

State Aid for Newspapers : Theories, Cases, Actions

Published 2013

Springer Berlin Heidelberg

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4

Broadband as a Video Platform : Strategies for Africa

Published 2014

Springer International Publishing

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5

The Global Cybercrime Industry : Economic, Institutional and Strategic Perspectives

by Kshetri, Nir
Published 2010

Springer Berlin Heidelberg

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6

Music Business and the Experience Economy : The Australasian Case

Published 2013

Springer Berlin Heidelberg

7

Handbook of Social Media Management : Value Chain and Business Models in Changing Media Markets

Published 2013

Springer Berlin Heidelberg

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8

The FORA Framework : A Fuzzy Grassroots Ontology for Online Reputation Management

by Portmann, Edy
Published 2013

Springer Berlin Heidelberg

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9

Media and Convergence Management

Published 2013

Springer Berlin Heidelberg

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10

Our future in public relations : a cautionary tale in three parts

by Kerrigan, Ken
Published 2020

Emerald Publishing Limited

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11

Big ideas in public relations research and practice

Published 2019

Emerald Publishing Limited

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12

Strategic public relations leadership

by Gregory, Anne, Willis, Paul E.
Published 2022

Routledge

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13

Proceedings of the 10th International Conference on Business, Accounting, Finance and Economics (BAFE 2022)

Published 2023

Atlantis Press

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14

Invention in PR

by Ritchie, Adam
Published 2023

Tantor Media, Inc.

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15

Visualizing Marketing : From Abstract to Intuitive

by Kucuk, S. Umit
Published 2023

Palgrave Macmillan

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16

Selling the American people : advertising, optimization, and the origins of Adtech

by McGuigan, Lee
Published 2023

The MIT Press

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17

Next Stop Metaverse : A Quick Guide to Concepts, Uses, and Potential for Research and Practice

by Kreutzer, Ralf T., Klose, Sonja
Published 2023

Springer Fachmedien Wiesbaden

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18

Digital Marketing in the Automotive Electronics Industry : Redefining Customer Experience through Digital Customer Engagement

Published 2023

Springer International Publishing

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19

CSR Communication in the Media : Media Management on Sustainability at a Global Level

Published 2023

Springer International Publishing

20

LinkedIn unlocked : unlock the mystery of Linkedin to drive more sales through social selling

by Dodaro, Melonie
Published 2019

Ascent Audio

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