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2 Table of Contents: “... of Consultative Selling; Chapter 2: Linking the Art of IT Consultative Selling to Blue Ocean Strategy; Chapter 3...”

3 Table of Contents: “...Out of the blue -- A brief history of tequila -- The taste test -- Hollywood star -- By the seat...”

4 Table of Contents: “... B -- PEPSI BLUE -- SELFRIDGES -- FLORIS -- WETNOZ -- TEA TREE -- MARQUIS PHILIPS -- FOSCHINI -- MR...”

5 Table of Contents: “... the actionable metrics you need -- Social media and search -- What's next? : beyond Google and 10 blue links...”

6 “... Scorsese Presents the Blues Extensive Web content at www.transmediamarketing.com featuring a primer...”

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8 Table of Contents: “... marketing empowers social employees -- The blue focus marketing ten commandments of brand soul...”

9 Table of Contents: “... PRODUCED BY DESIGNERS -- Charles Spencer Andersonâ€?Pop ink -- Marshall Arismanâ€?Cobalt Blue -- Nancy...”

10 Table of Contents: “...Business Model GenerationMichael Porter and Competitive Advantage; Blue Ocean Strategy; Innovation...”

11 Table of Contents: “... Degrees in London, England, and Merryl Catlow -- 9 PERSUASION: Black Can Be White; Roses Can Be Blue...”

12 Table of Contents: “..., Except When They Adjust the Meaning; 35 Use Clichés Only Once in a Blue Moon; 36 Avoid These Mistakes...”

13 Table of Contents: “... -- 3.4.2: Porter's generic strategies -- 3.4.3: Sustainability strategy -- 3.4.4: Blue Ocean Strategy...”

14 “... with experience leading blue-chips in Cranfield and Warwick. The authors are publishing on that in the world's top...”

15 “..., and littered with case studies throughout, this book acts as a blue print for success, teaching you the key...”

16 “... between disruptive startups and Blue Chip companies, teaching listeners how to foresee the future...”

17 “.... This is the ultimate inside scoop!'--Roy Barnes, Formerly with Marriott, now President, Blue Space Consulting...”

18 “... Cardiac Rhythm Management "Having myself grown up in an ethnic, blue-collar Boston community...”