MPG.eBooks - Search Results

1

Strikingly different selling : 6 vital skills to stand out and sell more

by Merrill, Dale
Published 2022

Ascent Audio

“... "strikingly different"? Six years of focused research involving more than 2,800 sales professionals from 135...”

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2

Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis

Published 2012

Springer Berlin Heidelberg

Subjects: “...Difference (Psychology)...”

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3

UnMarketing : everything has changed and nothing is different

by Stratten, Scott, Stratten, Alison
Published 2017

Wiley

Table of Contents: “...Machine generated contents note: Introduction Notes Everything Has Changed and Nothing is Different...”

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4

The service pro : creating better, faster, and different customer experiences

by Tate, Rick
Published 2003

HRD Press

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5

Millennials with kids : marketing to this powerful and surprisingly different generation of parents

by Fromm, Jeff
Published 2015

AMACOM, American Management Association

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6

Insight selling : surprising research on what sales winners do differently

by Schultz, Mike
Published 2014

Wiley

Table of Contents: “...Insight Selling: Surprising Research on What Sales Winners Do Differently; Copyright; Contents...”

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7

Competing with unicorns : how the world's best companies ship software and work differently

by Rasmusson, Jonathan
Published 2020

The Pragmatic Bookshelf

Table of Contents: “...What's different about startups -- Give purpose with missions -- Empower through squads -- Scale...”

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8

Marketing to Gen Z : the rules for reaching this vast, and very different, generation of influencers

by Fromm, Jeff, Read, Angie
Published 2018

AMACOM

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9

Product manager vs. project manager : what's the difference and which one do I need?

by McCarthy, Bruce
Published 2018

O'Reilly Media

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10

Brand turnaround : how brands gone bad returned to glory and the seven game changers that made the difference

by Post, Karen
Published 2012

McGraw-Hill

Table of Contents: “... the difference -- Game changer 1 : Take responsibility -- Game changer 2 : Never give up -- Game changer 3 : Lead...”

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11

The behavioral advantage : what the smartest, most successful companies do differently to win in the B2B arena

by Bacon, Terry R.
Published 2004

AMACOM

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12

Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less

by Pulizzi, Joe
Published 2014

McGraw-Hill Education

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13

Epic content marketing : break through the clutter with a different story, get the most out of your content, and build a community in Web3

by Pulizzi, Joe, Piper, Brian
Published 2023

McGraw Hill

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14

Design your marketing organization to fit your company's growth stage : an early-stage company requires a different organizational structure than a mature one : marketing leaders m...

by Whitler, Kimberly A., Metrick, Jonathan
Published 2023

MIT Sloan Management Review

“...The unique needs of companies at different growth stages are best served by a marketing...”

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15

The business of choice : marketing to consumers' instincts

by Wilcox, Matthew
Published 2015

Person Education

Table of Contents: “... to or not) -- Now, and the future -- different places with different rules -- Loss and ownership -- Make people feel...”

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16

The age of livestreaming : the Kuaishou Way II

Published 2022

McGraw Hill

Table of Contents: “...INTRODUCTION: WHAT IS THE LIVESTREAM ECONOMY -- PART ONE CASE STUDIES FROM DIFFERENT PLACES -- PART...”

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17

Webs of influence : the psychology of online persuasion : the secret strategies that make us click

by Nahai, Nathalie
Published 2017

Pearson Education

Table of Contents: “... -- Individual differences -- Basic principles -- Optimising your website -- Selecting the right images...”

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18

The metrics that marketers muddle

by Bendle, Neil T., Bagga, Charan K.
Published 2016

MIT Sloan Management Review

“..." The authors caution that managers shouldn't automatically assume that differences in value between social...”

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19

Design like Apple : seven principles for creating insanely great products, services, and experiences

by Edson, John
Published 2012

Wiley

Table of Contents: “...Design Makes All the Difference -- Design the Organization -- The Product Is the Marketing...”

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20

How to stay ahead of SEO change

by Malicoat, Todd
Published 2013

FT Press

“... of SEO, the eight enduring principles of SEO, the differences between Panda and Penguin updates, and how...”

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