MPG.eBooks - Search Results

41

Public relations, branding and authenticity : brand communications in the digital age

by Rees, Sian
Published 2020

Routledge

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42

Advertising management in a digital environment : text and cases

by Kelley, Larry D., Bartel Sheehan, Kim
Published 2022

Routledge

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43

The business of influence : reframing marketing and PR for the digital age

by Sheldrake, Philip
Published 2011

Wiley

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44

The handbook of international advertising research

Published 2014

Wiley Blackwell

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45

Web marketing all-in-one for dummies

by Arnold, John Alan
Published 2012

Wiley Pub.

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46

Web marketing that works : confessions from the marketing trenches

by Franklin, Adam, Jenkins, Toby
Published 2014

John Wiley & Sons

47

When employees don't 'like' their employers on social media : many managers would like their employees to be active in representing the company on social media, but employees are o...

by Cervellon, Marie-Cécile, Lirio, Pamela
Published 2017

MIT Sloan Management Review

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48

YouTube marketing power : how to use video to find more prospects, launch your products, and reach a massive audience

by Miles, Jason
Published 2014

McGraw-Hill

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49

Invention in PR

by Ritchie, Adam
Published 2023

Tantor Media, Inc.

50

LinkedIn unlocked : unlock the mystery of Linkedin to drive more sales through social selling

by Dodaro, Melonie
Published 2019

Ascent Audio

51

Discover your CEO brand : secrets to embracing and maximizing your unique value as a leader

by Bates, Suzanne
Published 2011

McGraw Hill-Ascent Audio

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52

Squarespace from Signup to Launch : Build, Customize, and Launch Robust and User-Friendly Squarespace Websites with a No-code Approach

by Kreiling, Kelsey Gilbert
Published 2023

Packt Publishing, Limited

53

The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly

by Scott, David Meerman
Published 2022

John Wiley & Sons, Inc.

54

Search engine optimization all-in-one for dummies

by Clay, Bruce
Published 2009

Wiley

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55

Principles of strategic communication

by Holtzhausen, Derina Rhoda, Fullerton, Jami A., Lewis, Bobbi Kay, Shipka, Danny
Published 2021

Routledge

56

Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (& other social networks)

by Kerpen, Dave
Published 2011

McGraw Hill-Ascent Audio

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57

Storytelling für Unternehmen

by Rupp, Miriam
Published 2022

mitp Verlag

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58

The definitive guide to Squarespace : learn to deliver custom, professional web experiences for yourself and your clients

by Martin, Sarah
Published 2017

Apress, Distributed to the Book trade worldwide by Springer Science+Business Media New York

59

The power of visual storytelling : how to use visuals, videos, and social media to market your brand

by Walter, Ekaterina
Published 2014

McGraw-Hill Education

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60

The native advertising advantage : build authentic content that revolutionizes digital marketing and drives revenue growth

by Smith, Mike
Published 2017

McGraw-Hill Education

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