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dewey-ones:"381 - Commerce"
dewey-ones:"384 - Communications; telecommunication"
dewey-ones:"658 - General management"
language:"English"
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1
Go logo! a handbook to the art of global branding : 12 keys to creating successful global brands
by
Cato, Mac
Published 2010
Rockport Publishers
Subjects:
“
...
Emotions
/ Social aspects / fast...
”
Call Number:
HF5415.1255
Read Now
2
Generating Buy-In
by
Walton, Mark
Published 2017
Ascent Audio
“
..., paint a ""big picture"" that generates action by tapping into people's
emotions
, ask for a commitment...
”
Call Number:
HD30.3
Read Now
3
Pitch like Hollywood : what you can learn from the high-stakes film industry
by
Desberg, Peter
,
Davis, Jeffrey
Published 2022
McGraw Hill
Table of Contents:
“
... Cycle -- Dealing with Pitch Panic
Emotionally
-- Changing Your Thoughts -- Doing Your Homework -- Post...
”
Call Number:
HF5438.8.P74
Read Now
4
Sell with a story : how to caputure attention, build trust, and close the sale
by
Smith, Paul
Published 2017
AMACOM, American Management Association
Table of Contents:
“
... and Action (Transition Out); Chapter 18:
Emotion
; Chapter 19: Surprise; Chapter 20: Dialogue, Details...
”
Call Number:
HF5438.25
Read Now
5
Swimming upstream : a lifesaving guide to short film distribution
by
Badal, Sharon
Published 2008
Focal Press
Table of Contents:
“
...: Exploring All Options; Plympton's Dogma; The Fragile
Emotion
; Life in Short; Conversation with Tom Quinn...
”
Call Number:
PN1995.9.M29
Read Now
6
Leading through language : choosing words that influence and inspire
by
Egnal, Bart
Published 2016
John Wiley & Sons
Table of Contents:
“
... aspirational words; use precise language; use words that show your
emotional
investment; summary; notes; 11...
”
Call Number:
HF5718
Read Now
7
Professional services marketing wisdom : how to attract, influence and retain clients even if you hate selling
by
Willmot, Ric
Published 2014
John Wiley & Sons Australia, Ltd
Table of Contents:
“
... associations""; ""How to elicit
emotional
priorities""; ""How to handle the media""; ""Chapter 5: Establish...
”
Call Number:
HF5410
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381 - Commerce
384 - Communications; telecommunication
658 - General management
330 - Economics
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380 - Commerce, communications & transportation
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150 - Psychology
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