1 Table of Contents: “... -- Conclusion -- References -- The use of emotions in social marketing and social advertising / Tej Pochun...”

2 Subjects: “...Social Marketing...”

3 Subjects: “...social marketing...”

4 Subjects: “...social marketing...”

5 Table of Contents: “... Czarnecka and Maria Rita Massaro -- 10. Teaching social marketing / Ariadne Beatrice Kapetanaki and Fiona...”

6 “... technological and social). Social marketing and economic policies can also play a role in affecting the behavior...”

7 “... audience action objectives, social marketing communication, and such practices as gamification...”