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dewey-ones:"380 - Commerce, communications & transportation"
dewey-ones:"381 - Commerce"
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1
Pitch like Hollywood : what you can learn from the high-stakes film industry
by
Desberg, Peter
,
Davis, Jeffrey
Published 2022
McGraw Hill
Table of Contents:
“
... Cycle -- Dealing with Pitch Panic
Emotionally
-- Changing Your Thoughts -- Doing Your Homework -- Post...
”
Call Number:
HF5438.8.P74
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2
Sell with a story : how to caputure attention, build trust, and close the sale
by
Smith, Paul
Published 2017
AMACOM, American Management Association
Table of Contents:
“
... and Action (Transition Out); Chapter 18:
Emotion
; Chapter 19: Surprise; Chapter 20: Dialogue, Details...
”
Call Number:
HF5438.25
Read Now
3
Visual storytelling : Visuelles Erzählen in PR und Marketing
by
Sammer, Petra
,
Heppel, Ulrike
Published 2015
Dpunkt.verlag
Table of Contents:
“
..., visuell zu triggern -- Powerful visuals + evoke
emotions
= Deeper engagement -- Visuelles Storytelling...
”
Call Number:
HF5718
Read Now
4
Leading through language : choosing words that influence and inspire
by
Egnal, Bart
Published 2016
John Wiley & Sons
Table of Contents:
“
... aspirational words; use precise language; use words that show your
emotional
investment; summary; notes; 11...
”
Call Number:
HF5718
Read Now
5
Generating Buy-In
by
Walton, Mark
Published 2017
Ascent Audio
“
..., paint a ""big picture"" that generates action by tapping into people's
emotions
, ask for a commitment...
”
Call Number:
HD30.3
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