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1
by Miller, Pepper
Published 2018
Tantor Audio, Tantor Audio
“..., multicultural marketing, Arnold Worldwide; and Kevin Walker, founder, CultureLab...”
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2
by Yarrow, Kit
Published 2014
Jossey-Bass, A Wiley Brand
Table of Contents: “...; Introduction; The New American Consumer; Three Cultural Shifts and Four Marketing Strategies to Meet Them; Part...”