1 Table of Contents: “... / Christopher P. Dion, Arch G. Woodside -- Consumer-generated advertisements : examining and creating executions...”

2 Table of Contents: “...Quality competition versus uninsurance in health care markets / Esther Gal-Or -- Executive...”

3 Table of Contents: “... receptionist work / Gayathri Wijesinghe -- Executive interviews : introduction / Kenneth F. Hyde --...”

4 “..., across all five levels. The book provides insights that can aid academic researchers, company executives...”

5 “...In The Battle to Do Good, former McDonald's executive Bob Langert takes readers on a behind...”

6 “... executives process industrial tourism models depends on whether or not they view such enterprise development...”

7 “..., including consultants, senior executives and managers who work for destination management organisations...”

8 “...Marketing places and spaces covers a broad range of issues that hospitality and tourism executives...”

9 “... understand EO and with both a scholarly desire to synthesize and the practical need to execute, this volume...”