MPG.eBooks - Search Results - Social Management

1

The social psychology of change management : theories and an evidence-based perspective on social and organizational beings

by Have, Steven ten, Rijsman, John, Have, Wouter ten
Published 2019

Routledge, Taylor and Francis Group

Table of Contents: “...Foreword -- Social psychology and change management -- Model and methodology -- Belonging...”

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2

Manager's guide to social media

by Klososky, Scott
Published 2011

McGraw-Hill

Table of Contents: “... : social tech from a leadership perspective -- Managing the use of social tools -- Selecting the best...”

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3

Managing social media in libraries : finding collaboration, coordination and focus

by Swanson, Troy A.
Published 2012

Chandos Pub.

Table of Contents: “...Where have we been with social media? -- Library organizations as loosely-coupled systems -- Social...”

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4

Erste hilfe für social Media manager : rezepte and best practices für mehr erfolg im Unternehmensalltag

Published 2015

Dpunkt.verlag GmbH

Subjects: “...Social Media / gnd / http://d-nb.info/gnd/4639271-3...”

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5

Social entrepreneurship : an evidence-based approach to creating social value

by Guo, Chao
Published 2014

Jossey-Bass, A Wiley Brand

Table of Contents: “... -- Social entrepreneurship as organizational behavior -- Understanding and managing the social...”

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6

Social media ROI : managing and measuring social media efforts in your organization

by Blanchard, Olivier
Published 2011

Que

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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7

Managing the new customer relationship : strategies to engage the social customer and build lasting value

by Gordon, Ian
Published 2013

J. Wiley & Sons Canada

Table of Contents: “...Managing the new customer : and the new customer relationship -- Stategies for better customer...”

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8

The social executive : how to master social media and why it's good for business

by Kasian-Lew, Dionne
Published 2014

Wiley

Table of Contents: “...Gargantuan and growing : the digital economy -- Six damaging myths about social media -- Mindshift...”

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9

The social leader : redefining leadership for the complex social age

by Guglielmo, Frank
Published 2014

Bibliomotion

Subjects: “...BUSINESS & ECONOMICS / Management Science / bisacsh...”

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10

SocialCorp : social media goes corporate

by Postman, Joel
Published 2009

New Riders

Subjects: “...Social media / http://id.loc.gov/authorities/subjects/sh2006007023...”

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11

The Social Media Handbook : Rules, Policies, and Best Practices to Successfully Manage Your Organization's Social Media Presence, Posts, and Potential

by Flynn, Nancy
Published 2012

John Wiley & Sons

Table of Contents: “...13: Reputation Management: Responding to and Recovering from a Social Networking Nightmare14...”

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12

Web 2.0 and social networking for the enterprise : guidelines and examples for implementation and management within your organization

by Bernal, Joey
Published 2010

IBM Press

Table of Contents: “... and applications -- Entreprise seach strategies -- Web 2.0 security and performance -- Managing a changing social...”

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13

The social business imperative : adapting your business model to the always-connected customer

by Shih, Clara Chung-wai
Published 2016

Prentice Hall

Subjects: “...Management / Social aspects / fast...”

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14

Advanced social media marketing : how to lead, launch, and manage a successful social media program

by Funk, Tom
Published 2013

Apress

Table of Contents: “... advertising -- Advertising on Twitter and other networks -- Operations -- Measuring success -- Advanced social...”

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15

Maximize your social : one-stop guide to building a social media strategy for marketing and business success

by Schaffer, Neal
Published 2013

Wiley

Table of Contents: “...Introduction -- Reality check : the permeating trends of social media & social business -- A social...”

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16

Social media security : leveraging social networking while mitigating risk

by Cross, Michael
Published 2014

Syngress

Table of Contents: “...1. What is social media? -- 2. Opportunities of social media -- 3. Employment and social media -- 4...”

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17

The definitive guide to social CRM : maximizing customer relationships with social media to gain market insights, customers, and profits

by Goldenberg, Barton J.
Published 2015

Pearson Education

Subjects: “...Social media / http://id.loc.gov/authorities/subjects/sh2006007023...”

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18

Social CRM : market research

by Finger, Lutz, Dutta, Soumitra
Published 2018

O'Reilly

Subjects: “...Social media / http://id.loc.gov/authorities/subjects/sh2006007023...”

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19

Visual social marketing for dummies

by Neher, Krista
Published 2014

John Wiley & Sons

Table of Contents: “...Examining How Websites Are Shared Across a Few Popular Social NetworksPreparing a Website...”

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20

Social media 101 : tactics and tips to develop your business online

by Brogan, Chris
Published 2010

Wiley

Table of Contents: “...Above all else : people -- What social media does best -- Social media does not replace marketing...”

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