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dewey-ones:"300 - Social sciences"
dewey-ones:"330 - Economics"
dewey-ones:"381 - Commerce"
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1
Compete smarter, not harder : a process for developing the right priorities through strategic thinking
by
Putsis, William
Published 2013
Wiley
“
... advantage across markets. Written by Doctor William Putsis, a
professor
of marketing, economics...
”
Call Number:
HD30.28
Read Now
2
Entrepreneurial marketing : beyond professionalism to creativity, leadership, and sustainability
by
Kotler, Philip
,
Kartajaya, Hermawan
,
Hooi, Den Huan
Published 2023
Ascent Audio
“
..., including the "Father of Modern Marketing,"
professor
Philip Kotler, delivers a groundbreaking and incisive...
”
Call Number:
HF5415.13
Read Now
3
Rehumanize your business : how personal videos accelerate sales and improve customer experience
by
Beute, Ethan
,
Pacinelli, Stephen
Published 2019
John Wiley & Sons, Inc.
Table of Contents:
“
... Acceleration and Better Customer Experience -- Author Dan Pink and
Professor
Dan Smith -- The Most Important...
”
Call Number:
HF5415.1265
Read Now
4
The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy
by
Karam, Amy
Published 2016
John Wiley & Sons, Inc.
Call Number:
HF1416.6.C6
Read Now
5
Exporting : the definitive guide to selling abroad profitably
by
Delaney, Laurel J.
Published 2013
Apress, Distributed to the Book trade worldwide by Springer
Call Number:
HF1416
Read Now
6
Mapping out marketing : navigation lessons from the ivory trenches
Published 2018
Routledge
“
... and Cait Lamberton have gathered together the very top
professors
from around the world and invited them...
”
Call Number:
HF5415
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