1 “... use. Authored by its legendary creator, Wharton Professor Emeritus Russell Ackoff, and leading...”

2 “... Change the World, celebrated London Business School entrepreneurship professor, keynote speaker...”

3 “..., including the "Father of Modern Marketing," professor Philip Kotler, delivers a groundbreaking and incisive...”

4 “... and innovation. This book is the result of a multi-year collaboration between Harvard Business School professor...”