1

2 “... of successful warfare; this eye opening guide delivers selling best practices based on examples from history...”

3 “... into the public eye, and serve to show just how effective, controversial, and worrying these tactics can become...”

4 Table of Contents: “...Chapter four. Focus attention : Where are your eyes drawn? ; Focus on... ; Direct attention many...”

5 Table of Contents: “... petty cash -- Charge your client -- Project revenues -- Deal with bad debts -- Keep an eye on your...”

6 “... will open your eyes to the fact that the dynamics of global innovation are changing-and if you want your...”