MPG.eBooks - Search Results

1

Reinvent as an economic necessity

by Merchant, Nilofer
Published 2010

O'Reilly Media

Read Now

2

Think before you engage : 100 questions to ask before starting a social media marketing campaign

by Peck, Dave D.
Published 2011

John Wiley & Sons

Subjects: “...BUSINESS & ECONOMICS / E-Commerce / Internet Marketing / bisacsh...”

Read Now

3

Corporate blogs : Von der Strategie zum lebendigen Dialog

by Leopold, Meike
Published 2013

O'Reilly

Subjects: “...Blogs / Economic aspects...”

Read Now

4

Trust Agents, 10th Edition

by Brogan, Chris, Smith, Julien
Published 2020

Wiley

Subjects: “...Online social networks / Economic aspects...”

Read Now

5

How to make money with social media optimization

by Corbett, R. Scott
Published 2011

FTPress

Subjects: “...Social media / Economic aspects...”

Read Now

6

A new era of corporate conversation : with workers who expect to have their voices heard, and social media tools to enable that, it is now possible -- perhaps even paramount -- to...

by Turco, Catherine
Published 2016

MIT Sloan Management Review

Subjects: “...Social media / Economic aspects...”

Read Now

7

When employees don't 'like' their employers on social media : many managers would like their employees to be active in representing the company on social media, but employees are o...

by Cervellon, Marie-Cécile, Lirio, Pamela
Published 2017

MIT Sloan Management Review

Subjects: “...Social media / Economic aspects...”

Read Now

8

The Financial Times guide to social media strategy : boost your business, manage risk and develop your personal brand

by Thomas, Martin
Published 2018

Pearson Education

Subjects: “...Social media / Economic aspects...”

Read Now

9

Why best practices often fall short : for many leaders, the allure of best practices is strong and their expectations for results are unrealistic

by Barthélemy, Jérôme
Published 2018

MIT Sloan Management Review

Subjects: “...Quality control / Economic aspects / fast...”

Read Now

10

Coming to grips with dangerous algorithms : algorithms power transformative technology but also present many threats to users - which raises the question of how to prevent and regu...

by Ali, Haslina, Mancha, Rubén
Published 2018

MIT Sloan Management Review

Subjects: “...Social media / Economic aspects...”

Read Now

11

Digital Information Ecosystems

by Augey, Dominique, Alcaraz, Marina
Published 2019

Wiley-ISTE

Subjects: “...Mass media / Economic aspects...”

Read Now

12

Grab your audience's attention : first impressions set the presentation on, or off, course

by Magnacca, Mark
Published 2010

Pearson Education Pub. as FTPress Delivers

Subjects: “...Business & Economics / hilcc...”

Read Now

13

Data-informed product design

by Pavliscak, Pamela
Published 2015

O'Reilly Media

Subjects: “...Online social networks / Economic aspects...”

Read Now

14

Branding strategies for success

by Light, Larry
Published 2012

FT Press

Subjects: “...Storytelling / Economic aspects...”

Read Now

15

The mind and heart of the negotiator

by Thompson, Leigh L.
Published 2000

Pearson

“.... MARKET: For those in psychology, sociology, and organizational behavior economics interested in improving...”

Read Now

16

The Leader's Choice

by Kochan, Thomas
Published 2015

MIT Sloan Management Review

Read Now

17

Manpower requirements for management and professional personnel

by Tillman, Frank A.
Published 2012

FT Press

“...--and current economic uncertainty makes this even more critical. In Manpower Requirements for Management...”

Read Now

18

The Key to Social Media Success Within Organizations

by Kane, Gerald, Griffith, Terri, Elfenbein, Hillary, Orlikowski, Wanda
Published 2012

MIT Sloan Management Review

“... means of creating economic value...”

Narrow Search