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1
Record
label marketing : how music companies brand and market artists in the digital era
by
Macy, Amy
,
Rolston, Clyde
,
Allen, Paul
,
Hutchison, Thomas W.
Published 2016
Focal Press
Table of Contents:
“
... numbers -- Label operations --
Record
label finances -- Publicity -- Social media -- The business of radio...
”
Call Number:
ML3790
Read Now
2
Record
label marketing
by
Hutchison, Thomas W.
Published 2010
Focal Press
Table of Contents:
“
... -- Grassroots marketing -- New media marketing -- Music
videos
-- The international
recording
industry -- Tour...
”
Call Number:
ML3790
Read Now
3
Record
label marketing
by
Hutchison, Thomas W.
Published 2006
Focal Press
Table of Contents:
“
... marketing -- Music
videos
-- The international
recording
industry -- Tour support and promotional touring...
”
Call Number:
ML3790
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Author: Macy, Amy
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Classification
381 - Commerce
3
658 - General management
3
780 - Music
3
781 - General principles & musical forms
3
330 - Economics
2
Language
English
3
Collection
O'Reilly
3
Author
Allen, Paul
3
Hutchison, Thomas W.
3
Macy, Amy
Rolston, Clyde
1
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