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by Kotler, Philip, Pfoertsch, Waldemar, Sponholz, Uwe, Sulaj, Kejsi
Published 2024
Table of Contents:
“...: Design-Thinking at the Good Kitchen -- 2 -- H2H Mindset: The Basis: 2.1 Case Study: H2H Mindset at Elobau...”Published 2024
Springer Nature Switzerland
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by Kotler, Philip, Pförtsch, Waldemar, Sponholz, Uwe
Published 2022
Table of Contents:
“...2H-Mindset: Die Basis -- H2H-Management: Vertrauen und Marke in den Fokus rücken (H2H...”Published 2022
Springer International Publishing