| Summary: | This book follows a business approach that looks critically at the products and services the company provides in relation to the processes it employs to create them. Special features chapter-opening vignettes, Marginal additions, Updated ISO standards, An Introduction to an Integrated Management system and an updated audit process. Another USP of this book is now it is now in 2 colour format. Chapter-opening vignettes – accompanied by an image – have been included in all chapters. Each page has been provided with marginal additions to enhance learning. The manufacturing and service sectors have been covered in greater detail by showcasing real-world practices from the Indian and global scenarios
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