Is Military Advertising Effective?: An Estimation Methodology and Applications to Recruiting in the 1980s and 90s
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| Other Authors: | , , |
| Format: | eBook |
| Language: | English |
| Published: |
RAND Corporation
2003, 2003
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| Online Access: | |
| Collection: | JSTOR Open Access Books - Collection details see MPG.ReNa |
| Physical Description: | 1 online resource |
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| ISBN: | 0833033417 0833035983 9780833033413 |