Information Systems and Technologies WorldCIST 2023, Volume 4

This book is composed of a selection of articles from the 11st World Conference on Information Systems and Technologies, held between 4 and 5 of April 2023, at Sant'Anna School of Advanced Studies, in Pisa, Italy. WorldCIST is a global forum for researchers and practitioners to present and disc...

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Bibliographic Details
Other Authors: Rocha, Alvaro (Editor), Adeli, Hojjat (Editor), Dzemyda, Gintautas (Editor), Moreira, Fernando (Editor)
Format: eBook
Published: Cham Springer Nature Switzerland 2024, 2024
Edition:1st ed. 2024
Series:Lecture Notes in Networks and Systems
Online Access:
Collection: Springer eBooks 2005- - Collection details see MPG.ReNa
Table of Contents:
  • Twitter News Networks: the Story of Portugal and the Philippines
  • Multidimensional and Multilingual Emotional Analysis
  • Explaining Wikipedia page similarity using network science
  • ESG in advertising narratives: Case analysis of Golden Lion winning campaigns at Cannes 2022
  • The digitalization of the event industry – mobile and internet applications as a tool to improve event communication and experiences: A case study of a French event app start-up
  • A Digital Marketing Plan for a Pateo House in Alentejo
  • Integrating online and offline distribution strategies – a Portuguese case study
  • The city makes its mark in a review on digital communication and citizenship
  • The Influence of In-store Music on the Consumer's Shopping Experience
  • Marketing Plan for an Online Business: A Case Study