Master data management and customer data integration for a global enterprise

"Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve cl...

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Bibliographic Details
Main Author: Berson, Alex
Other Authors: Dubov, Lawrence
Format: eBook
Language:English
Published: New York McGraw-Hill 2007
Series:McGraw Hill professional
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
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245 0 0 |a Master data management and customer data integration for a global enterprise  |c Alex Berson, Lawrence Dubov 
260 |a New York  |b McGraw-Hill  |c 2007 
300 |a 1 online resource 
505 0 |a pt. I. Introduction to master data management and customer data integration -- Ch. 1. Overview of master data management and customer data integration -- Ch. 2. CDI : overview of market drivers and key challenges -- Ch. 3. Challenges, concerns, and risks of moving toward customer centricity -- pt. II. Architectural considerations -- Ch. 4. CDI architecture and data hub components -- Ch. 5. Architecting for customer data integration -- Ch. 6. Data management concerns of MDM-CDI architecture -- pt. III. Data security, privacy, and regulatory compliance -- Ch. 7. Overview of risk management for integrated customer information -- Ch. 8. Introduction to information security and identity management -- Ch. 9. Protecting content for secure master data management -- Ch. 10. Enterprise security and data visibility in master data management environments -- pt. IV. Implementing customer data integration for the enterprise -- Ch. 11. Project initiation -- Ch. 12. Customer identification -- Ch. 13. Beyond party match : merge, split, party groups, and relationships -- Ch. 14. Data governance, standards, information quality, and validation -- Ch. 15. Data synchronization -- Ch. 16. Additional implementation considerations -- pt. V. Master data management : markets, trends, and directions -- Ch. 17. MDM-CDI vendors and products landscape -- Ch. 18. Where do we go from here? -- App. Regulations and compliance rules impacting master data management and customer data integration projects 
505 0 |a Includes bibliographical references and index 
653 |a Customer relations / Data processing / fast 
653 |a BUSINESS & ECONOMICS / Customer Relations / bisacsh 
653 |a Customer relations / Data processing / blmlsh 
653 |a Customer relations / Data processing 
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653 |a Entrepôts de données (Informatique) 
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520 |a "Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework." "Learn to build and use customer hubs and associated technologies, secure and protect confidential corporate and customer information, provide personalized services, and set up an effective data governance team."--Jacket