The footballization of China strategies for World Cup glory
"In this unique book, Sten Söderman explores the prospect of China reaching its goal of hosting the 2050 World Cup. Söderman takes into consideration China's size, resources, traditions and political system to ask what needs to be done and how. The book assesses football in China today,...
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| Format: | eBook |
| Language: | English |
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Northampton
Edward Elgar Publishing
2023, 2023
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| Collection: | Edward Elgar eBooks Collection Business & Economics - Collection details see MPG.ReNa |
Table of Contents:
- Includes bibliographical references and index
- Contents: Preface
- 1. Chinese and other perspectives on football
- 2. The main actors in football
- 3. Governance and monetary flows
- 4. Copy Europe or go it alone?
- 5. Can a strategic management mix help China win the 2050 world cup?
- 6. Conclusions and implications
- Bibliography
- Index