The Adweek Copywriting Handbook
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business,...
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Bibliographic Details
| Main Author: |
Sugarman, Joseph |
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| Other Authors: |
Lenz, Mike
(Narrator) |
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| Format: | eBook
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| Language: | English |
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| Published: |
Ascent Audio
2020
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| Edition: | 1st edition |
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| Subjects: |
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| Online Access: |
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| Collection: |
O'Reilly
- Collection details see
MPG.ReNa
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