Persuade

Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan, PhD, deliver a concise and insightful take on how t...

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Bibliographic Details
Main Authors: Lares, Andres, Cochran, Jeff (Author), Digan, Shaun (Author)
Other Authors: Lawlor, Patrick (Narrator)
Format: eBook
Language:English
Published: Ascent Audio 2021
Edition:1st edition
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
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520 |a Transform your ability to persuade and negotiate with this practical new resource In Persuade: The 4-Step Process to Influence People and Decisions, accomplished sales, negotiation, and influence experts Andres Lares, Jeff Cochran, and Shaun Digan, PhD, deliver a concise and insightful take on how to transform your ability to persuade others regardless of the setting. In this important book you'll discover: - Original research and scientific studies shedding light on the human decision-making processes that drive success and failure in virtually all interactions - Real world examples and practical exercises to illustrate and practice the concepts discussed - A fun yet rigorous approach of a complex subject that can be practically applied in any business situation Persuade is perfect for executives, managers, entrepreneurs, and other business leaders and will earn a place in the libraries of any professional who negotiates or influences on a regular basis. It is an invaluable resource for anyone seeking to improve their persuasion or deal-making abilities