Hospitality management and digital transformation balancing efficiency, agility and guest experience in the era of disruption
Hospitality managers are at a critical inflection point. Digital technology advancements are ramping up guest expectations and introducing nontraditional competitors that are beginning to disrupt the whole industry. The hospitality managers whose organizations are to thrive need to get their organiz...
| Main Authors: | , , , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Oxon
Routledge
2021
|
| Series: | Business and digital transformation
|
| Subjects: | |
| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Benefits of being a digital business
- The digital business imperative
- Digital business transformation
- Defining digital business transformation
- Digital business transformation is not just about digital technologies
- Challenges and risks of digital business transformation
- Implications for hospitality managers
- Google and reflect
- Discussion questions
- Part II Digital disruption and digital transformation in the hospitality and leisure industry
- 5 Digital disruption and digital transformation in the hospitality and leisure industry
- Introduction
- Digital disruption in the hospitality and leisure industry
- Disruption of guest expectations and behaviors
- Disruption of the competitive landscape and bases of competition
- Disruption of data availability
- Digital transformation in the hospitality and leisure industry
- Adapting to disruption
- Digital transformation efforts to date and their impact
- Implications for hospitality and leisure managers
- Google and reflect
- Discussion questions
- 6 Impact of digital disruption and digital transformation on hospitality and leisure managers
- Introduction
- Evolution of management functions, roles, and competencies
- Resilience of Fayol's management functions
- Mintzberg's ten managerial roles
- Role of managerial competencies in fulfilling managerial functions and roles
- Industry-specific management functions, roles, and competencies
- The need for industry-specific managerial roles and functions
- Resilience of Sandwith's competency domain model in the hospitality and leisure industry
- Impact of digital disruption and digital transformation on management functions, roles, and competencies
- New or enhanced digital capabilities require new or enhanced managerial roles and competencies
- New or enhanced managerial roles and competencies required for digital customer engagement and digital stakeholder engagement
- Required managerial roles and competencies for digital customer experience
- Unpacking digital customer experience
- New or enhanced managerial roles and competencies required for digital customer experience
- Google and reflect
- Discussion questions
- 9 Role of hospitality and leisure managers in enterprise architecture, technology sourcing, data analytics, and data management
- Introduction
- Required managerial roles and competencies for enterprise architecture management and technology sourcing
- Unpacking enterprise architecture
- Enterprise architecture management
- New or enhanced managerial roles and competencies required for effective enterprise architecture management
- Required managerial roles and competencies for technology sourcing
- Unpacking technology sourcing
- New or enhanced managerial roles and competencies required for technology sourcing
- Required managerial roles and competencies for data management, data science, and data analytics
- Unpacking data management
- Unpacking data analytics and data science
- New or enhanced managerial roles and competencies required for data management, data analytics, and data science
- Google and reflect
- Discussion questions
- 10 Role of hospitality and leisure managers in cybersecurity, information privacy, and digital ethics
- Introduction
- Required managerial roles and competencies for cybersecurity
- Unpacking cybersecurity
- Cybersecurity capability and cybersecurity management
- New or enhanced roles and competencies for cybersecurity management
- Required managerial roles and competencies for information privacy and other digital ethics issues
- Unpacking information privacy
- Digital ethics and digital ethics issues
- How new or enhanced managerial functions, roles, and competencies fit with traditional managerial functions, roles, and competencies
- Implications for current and future hospitality and leisure managers
- Google and reflect
- Discussion questions
- Part III Leveraging digital technologies to thrive in the digital era: roles of hospitality and leisure managers
- 7 Role of hospitality and leisure managers in digital business transformation strategy, digital business strategy, digital innovation, digital learning, adaptability, and agility
- Introduction
- Required managerial roles and competencies for digital business strategy and digital transformation strategy
- Unpacking digital business strategy
- Role of digital transformation strategy in digital business strategy
- New or enhanced managerial roles and competencies required for digital business strategy and digital transformation strategy
- Required managerial roles and competencies for digital innovation
- Unpacking digital innovation
- New or enhanced managerial roles and competencies required for digital innovation
- Required managerial roles and competencies for digital learning
- Unpacking digital learning
- New or enhanced managerial roles and competencies required for digital learning
- Required managerial roles and competencies for adaptability, agility, and ambidexterity
- Unpacking adaptability, agility, and ambidexterity
- New or enhanced managerial roles and competencies
- Google and reflect
- Discussion questions
- 8 Role of hospitality and leisure managers in digital customer engagement, digital stakeholder engagement, and digital customer experience
- Introduction
- Required managerial roles and competencies for digital customer engagement and digital stakeholder engagement
- Unpacking digital customer engagement
- Unpacking digital stakeholder engagement
- New or enhanced managerial roles and competencies for information privacy and digital ethics
- Google and reflect
- Discussion questions
- 11 Role of hospitality and leisure managers in digital leadership, accelerated change and transformation, digital risk management, and digital governance
- Introduction
- Required managerial roles and competencies for digital leadership
- Digital leadership vs. traditional leadership
- The new or adapted leadership roles of digital leadership
- New or enhanced managerial competencies required for digital leadership
- Required managerial roles and competencies for accelerated change and transformation
- Required managerial roles and competencies for digital risk management and governance
- Digital risk management and governance vs. traditional risk management and governance
- Nature of digital risk and the new risk landscape
- Role of digital technologies in digital risk management and governance
- New or enhanced managerial competencies required for digital risk management and digital governance
- Google and reflect
- Discussion questions
- Part IV Keeping up with digital technology advancements
- 12 Keeping up with digital technology advancements
- Introduction
- Importance and challenge of keeping up with digital technologies
- Common strategies and practices for keeping up with digital technologies
- Strategies and practices from the research on technological knowledge renewal effectiveness
- Perceived need for digital technology competencies, appreciation of the technology learning challenge, and tolerance for ambiguity
- Learning from external experts and learning from internal experts
- Strategies and practices from practitioners
- Have an evolving plan for managing information overload
- Continuously upgrade your learning efficiently
- Choose the right learning platforms
- Cover
- Half Title
- Series Page
- Title Page
- Copyright Page
- Contents
- List of figures
- List of tables
- Part I Digital technology advancements, digital disruption, and digital business transformation
- 1 Introduction and need for this book
- Introduction
- Need for this book
- Research for this book
- How to use this book
- Managers
- Instructors
- Students
- Researchers
- 2 IT, information systems, strategic information systems, and digital technologies
- Introduction
- Information systems
- Components of an information system
- Roles of information systems
- Types of information systems
- Information technology and information communications technology (ICT)
- Strategic information systems and digital technologies
- Strategic information systems
- Digital technologies
- Implications for hospitality and leisure managers
- Google and reflect
- Discussion questions
- 3 Digital technology advancements and digital disruption: game-changing opportunities and existential threats
- Introduction
- Digital technology advancements and digital disruption
- Digital technology advancements
- Digital technology advancements as a source of digital disruption
- Unpacking digital disruption
- Disruption of customer expectations and behaviors
- Disruption of the competitor field and bases of competition
- Disruption of data availability
- Existential threats and game-changing opportunities
- Existential threats
- Game-changing opportunities
- Implications for hospitality and leisure managers
- Google and reflect
- Discussion questions
- 4 Digital business, the digital business imperative, and digital business transformation
- Introduction
- Digital business
- Pinning down a slippery term
- Digital business as a future state
- Digital business as a change journey or change process