Special issue: Customer empowerment
The second French-German workshop about Consumer Empowerment took place at the University of Karlsruhe (KIT) between January 10-11, 2013. Within the scope of consumer empowerment scientists discussed recent developments in this field and established cross-disciplinary coop- erations in their own fie...
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| Format: | eBook |
| Language: | English |
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KIT Scientific Publishing
2014
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| Series: | Customer & Service Systems / Andreas Geyer-Schulz, Lars Meyer-Waarden (Eds.). Karlsruher Institut für Technologie (KIT), Institut für Informationswirtschaft und Marketing
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| Collection: | Directory of Open Access Books - Collection details see MPG.ReNa |
| Summary: | The second French-German workshop about Consumer Empowerment took place at the University of Karlsruhe (KIT) between January 10-11, 2013. Within the scope of consumer empowerment scientists discussed recent developments in this field and established cross-disciplinary coop- erations in their own fields of research. |
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| Item Description: | Creative Commons (cc), https://creativecommons.org/licenses/by-sa/4.0/ |
| Physical Description: | 1 electronic resource (170 p. p.) |
| ISBN: | 1000038784 9783731501787 |