What you need to know before beginning product design development
This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats. Start any product design project the right way--and dramatically improve your odds of success! Every product should have a Market Requirements...
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| Format: | eBook |
| Language: | English |
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[Upper Saddle River, N.J.]
[FTPress Delivers]
©20
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| Series: | FTPress Delivers elements
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | This Element is an excerpt from From Concept to Consumer: How to Turn Ideas Into Money (9780137137473) by Phil Baker. Available in print and digital formats. Start any product design project the right way--and dramatically improve your odds of success! Every product should have a Market Requirements Document (MRD) that briefly describes the product and how it relates to the market. MRDs provide product goals, set priorities, and become a catalyst for discussion between marketing and development teams. Had one of the original Apple Newton's top priorities not been handwriting recognition, things might have turned out better .. |
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| Item Description: | Cover title. - Imprint from cover p. [3]. - Excerpted from: From concept to consumer : how to turn ideas into money / by Phil Baker. Cf. resource description page (viewed March 5, 2010) |
| Physical Description: | [8] pages |
| ISBN: | 0132481936 0132481928 9780132481939 |