The handbook of global user research
Usability research is a global phenomenon. The world might be growing smaller, but that hasn't prepared usability practitioners for working globally. Aspects of the testing process differ from culture to culture. What may have worked in Nigeria may not be accepted in Russia, may be done differe...
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| Format: | eBook |
| Language: | English |
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Burlington, MA
Morgan Kaufmann
2010
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Usability research is a global phenomenon. The world might be growing smaller, but that hasn't prepared usability practitioners for working globally. Aspects of the testing process differ from culture to culture. What may have worked in Nigeria may not be accepted in Russia, may be done differently in Brazil, may partly work in China, and may completely fail in Kuwait. Researchers have to know how to deal with differences in:*Language *Culture *Design sense *Testing philosophies *Skill sets These can be formidable issues. What often goes less noticed, bu |
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| Physical Description: | xxxvi, 294 pages illustrations |
| ISBN: | 9780080889726 1784023744 1282711253 9781282711259 0080889727 9781784023744 6612711256 9786612711251 |