The entrepreneurial journalist's toolkit manage your media
Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and...
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| Format: | eBook |
| Language: | English |
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New York
Focal Press, Taylor & Francis Group
2015
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | Today's journalism and communication students need the tools to develop and maintain their own media businesses and freelance careers. In addition to mastering the basics of converged journalism practice, they need training in business entrepreneurship, mass communication and business law, and career and reputation management. The Entrepreneurial Journalist's Toolkit provides a solid foundation of multimedia journalism and also teaches readers to create solid business plans and develop funding proposals while maintaining high legal and ethical standards. This book details the process of pitchi |
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| Physical Description: | 1 online resource illustrations |
| ISBN: | 1138816477 9781315746067 1315746069 1317597206 9781138816480 1138816485 9781317597216 1317597214 9781317597209 |