The business of sports a primer for journalists

This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, coll...

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Bibliographic Details
Main Author: Conrad, Mark
Format: eBook
Language:English
Published: New York Routledge 2011
Edition:2nd ed
Series:Communication series
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:This book explores the business aspect of sports with an orientation to those topics that are most relevant to journalists, providing the foundation for understanding the various parts of the sports business. Moving beyond sports writing, this text offers a distinct perspective on professional, college, and international sports organizations - structure, governance, labor issues, and other business factors within the sports community. Written clearly and compellingly, The Business of Sports includes cases (historical, current, and hypothetical) to illustrate how business concerns p
Physical Description:xx, 377 pages
ISBN:9780203835302
9781136855528
0203835301