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|a 9781118239971
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|a 1280592710
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|a 1118239970
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|a HC102.5.B763
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|a Broad, Eli
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|a The art of being unreasonable
|h [electronic resource]
|b lessons in unconventional thinking
|c Eli Broad, with Swati Pandey
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|a Lessons in unconventional thinking
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|a Hoboken, NJ
|b J. Wiley & Sons
|c 2012
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|a xvi, 192 pages
|b illustrations, portraits
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|a Cover; Contents; Title; Copyright; Dedication; Foreword; Acknowledgments; Chapter 1: The Art of Being Unreasonable; Being Unreasonably Unreasonable; Discovering the Art of Unreason; Chapter 2: Why Not? The Powerful Question; "Why Not?" as the First Step to Success; Nothing Sets Me Off More Than Being Told I Can't Do Something; "Why Not?" Should Be Something You Ask Every Day; Chapter 3: Forget Conventional Wisdom; Conventional Wisdom Strangles Innovation; Innovation Is a Permanent Revolution; Success Is a Starting Point, Not a Conclusion; Nothing Lasts Forever
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|a Broad, Eli / blmlsh
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|a United States / fast / https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq
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|a Investments / http://id.loc.gov/authorities/subjects/sh85067715
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|a Businessmen / United States / Biography
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|a BUSINESS & ECONOMICS / Investments & Securities / General / bisacsh
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|a Success in business / http://id.loc.gov/authorities/subjects/sh85129589
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|a Businessmen / United States / Biography / local
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|a Investissements
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|a Entrepreneurship / fast
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|a Philanthropists / United States / Biography
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|a Hommes d'affaires / États-Unis / Biographies
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|a Entrepreneurship
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|a Succès dans les affaires
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|a Entrepreneurship / local
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|a Broad, Eli / fast / https://id.oclc.org/worldcat/entity/E39PBJpJfFMDKvjrByCyvyPCwC
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|a Entrepreneuriat
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|a Entrepreneurship / http://id.loc.gov/authorities/subjects/sh85044149
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|a Investments / local
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|a portfolios (financial records) / aat
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|a Businessmen / fast
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|a Success in business / local
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|a entrepreneurs / aat
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|a Philanthropists / United States / Biography / local
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|a Broad, Eli
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|a Success in business / fast
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|a Philanthropists / fast
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|a Success in business
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|a Investments
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|a Investments / fast
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|a Pandey, Swati
|e author
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|a Bloomberg, Michael, writer of forward
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|a eng
|2 ISO 639-2
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|b OREILLY
|a O'Reilly
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|a Foreword by Michael Bloomberg. - Includes index
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|z 9781118234645
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|z 9781118173213
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|z 9781118239971
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|z 1118239970
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|z 111817321X
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|u https://learning.oreilly.com/library/view/~/9781118173213/?ar
|x Verlag
|3 Volltext
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|a 800
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|a 158
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|a 332.6
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|a Unorthodox success principles from a billionaire entrepreneur and philanthropist Eli Broad's embrace of "unreasonable thinking" has helped him build two Fortune 500 companies, amass personal billions, and use his wealth to create a new approach to philanthropy. He has helped to fund scientific research institutes, K-12 education reform, and some of the world's greatest contemporary art museums. By contrast, "reasonable" people come up with all the reasons something new and different can't be done, because, after all, no one else has done it that way. This book shares the "unreasonable" principle
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