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020 |a 1118530268 
020 |a 1118530233 
020 |a 9781118530283 
020 |a 9781118530238 
020 |a 9781118530269 
020 |a 1118530195 
020 |a 9781118530191 
050 4 |a HF5821 
100 1 |a Sherman, Aliza 
245 0 0 |a Social media engagement for dummies  |c by Aliza Sherman and Danielle Elliott Smith 
260 |a Hoboken  |b John Wiley & Sons, Inc.  |c 2013 
300 |a xvi, 368 pages  |b illustrations (some color) 
505 0 |a Includes bibliographical references and index 
505 0 |a Introduction -- The basics of social media engagement -- Exploring the elements of social media engagement -- Examining the basic engagement tools -- Engaging through additional social channels -- Leveraging audio and video for engagement -- The part of tens 
653 |a Online social networks / fast 
653 |a Advertising / Social aspects / http://id.loc.gov/authorities/subjects/sh85001172 
653 |a Consumer behavior / fast 
653 |a Online social networks / http://id.loc.gov/authorities/subjects/sh2006006990 
653 |a Publicité / Aspect social 
653 |a Réseaux sociaux (Internet) 
653 |a Consumer behavior / http://id.loc.gov/authorities/subjects/sh87006429 
653 |a Advertising / Social aspects / fast 
653 |a BUSINESS & ECONOMICS / Advertising & Promotion / bisacsh 
653 |a Marketing sur Internet / Aspect social 
653 |a Consommateurs / Comportement 
653 |a Internet marketing / Social aspects 
700 1 |a Smith, Danielle Elliott 
041 0 7 |a eng  |2 ISO 639-2 
989 |b OREILLY  |a O'Reilly 
490 0 |a For dummies 
776 |z 9781118530283 
776 |z 1118530268 
776 |z 9781118530269 
776 |z 9781118530191 
776 |z 1118530284 
856 4 0 |u https://learning.oreilly.com/library/view/~/9781118530238/?ar  |x Verlag  |3 Volltext 
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520 |a Annotation