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Social media analytics using Greenplum's data computing appliance

"Social media websites are producing ginormous amounts of data and creating a massive demand for insight related to users, how they engage with features, where they are coming from, why they are visiting, what excites them, and so forth."--Resource description page

Bibliographic Details
Main Author: Schleier-Smith, Johan
Format: eBook
Language:English
Published: [United States?] O'Reilly Media 2011
Subjects:
Profil Des Consommateurs
Internet Marketing / Http://id.loc.gov/authorities/subjects/sh95005028
Social Media / Http://id.loc.gov/authorities/subjects/sh2006007023
Social Media / Aat
Médias Sociaux
Consumer Profiling / Http://id.loc.gov/authorities/subjects/sh2003001883
Marketing Research / Http://id.loc.gov/authorities/subjects/sh85081350
Consumer Profiling / Fast / (ocolc)fst00876357
Marketing Research / Fast / (ocolc)fst01010284
Social Media / Fast / (ocolc)fst01741098
Marketing Sur Internet
Marketing / Recherche
Internet Marketing / Fast / (ocolc)fst00977272
Social Media
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Description
Summary:"Social media websites are producing ginormous amounts of data and creating a massive demand for insight related to users, how they engage with features, where they are coming from, why they are visiting, what excites them, and so forth."--Resource description page
Item Description:Recorded at O'Reilly strata making data work conference: Feb. 1-3, 2011, Santa Clara, Calif
Physical Description:1 streaming video file (35 min., 28 sec.)

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