Propel five ways to amp up your marketing and accelerate business
What does American Express have in common with a one-woman meat vendor in Malaysia? Surprisingly, the answer is a "lot." In today's competitive marketplace, size doesn't matter. Success for every organization boils down to five keys: strategy, story, strength, simplicity, and spe...
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Format: | eBook |
Language: | English |
Published: |
Pompton Plains, NJ
Career Press
2012
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Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Table of Contents:
- Includes bibliographical references and index
- Strategy : set your course for success
- Story : connect with the people who matter most
- Strength : boost your efforts by extending your reach
- Simplicity : keep the plan and process straightforward
- Speed : accelerate and move forward