PR 2.0 is here combine traditional PR with social media for heightened results
"This Element is an excerpt from PR 2.0: new media, new tools, new audiences (ISBN: 9780321510075) by Deirdre Breakenridge. PR 2.0 is the new wave of public relations that uses social media elements such as blogging, viral marketing, social networking, and search engine optimization to get your...
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| Format: | eBook |
| Language: | English |
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Upper Saddle River, N.J.
Pearson Education Pub. as FTPress Delivers
2010
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| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | "This Element is an excerpt from PR 2.0: new media, new tools, new audiences (ISBN: 9780321510075) by Deirdre Breakenridge. PR 2.0 is the new wave of public relations that uses social media elements such as blogging, viral marketing, social networking, and search engine optimization to get your word out meaningfully, all the way to consumers. To embrace these new approaches, first understand what's worked in the past so you can incorporate those practices as you propel forward"--Resource description page |
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| Physical Description: | [8] pages |
| ISBN: | 9780131377691 0137052901 9780131377684 0131377698 9786612518157 9780137052905 013137768X |