PaperbackSwap.com
This new case study challenges readers to help a leading online book swap site retool its business model to overcome increased postal costs and the growing popularity of e-books. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to th...
Main Author: | |
---|---|
Format: | eBook |
Language: | Undetermined |
Published: |
[Place of publication not identified]
Pearson FT Press
2014
|
Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Summary: | This new case study challenges readers to help a leading online book swap site retool its business model to overcome increased postal costs and the growing popularity of e-books. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Brandy S. Cannon and Louis A. Le Blanc, Berry College |
---|---|
Item Description: | Title from content provider |
Physical Description: | 1 online resource |
ISBN: | 9780133823622 |