Operating in emerging markets a guide to management and strategy in the new international economy

Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling business models, products, and strategies to exploit...

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Bibliographic Details
Main Author: Ciravegna, Luciano
Other Authors: Fitzgerald, Robert, Kundu, Sumit K.
Format: eBook
Language:English
Published: Upper Saddle River, N.J. FT Press 2013
Subjects:
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Includes bibliographical references and index