Table of Contents:
  • Includes bibliographical references and index
  • Imagine this
  • The new face of risk and the market state
  • Scenario planning, strategy, and risk assessments for an unknown future
  • Sources of data for first event scenarios
  • Tracking memes: data trends and the diffusion of innovation
  • Coolhunters and pattern recognition
  • Putting the market state to use, application, practice, and understanding
  • Tracking memes: data trends and the diffusion of innovation
  • Engaging in a new state of practice