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Manager's guide to social media

Providing a primer on the biggest thing in business since the Internet itself; this book shows how you can jumpstart productivity; profitability; and business growth by successfully implementing social media technologies in your workplace. --

Bibliographic Details
Main Author: Klososky, Scott
Format: eBook
Language:English
Published: New York McGraw-Hill 2011
Series:Briefcase books series
Subjects:
Personal Internet Use In The Workplace / Fast
Technologie De L'information / Gestion
Social Media / Http://id.loc.gov/authorities/subjects/sh2006007023
Personal Internet Use In The Workplace / Http://id.loc.gov/authorities/subjects/sh2003005064
Information Technology / Management / Fast
Social Media / Aat
Management / Social Aspects
Médias Sociaux
Utilisation D'internet à Des Fins Personnelles Sur Le Lieu De Travail
Social Media / Fast
Management / Social Aspects / Fast
Computers / Interactive & Multimedia / Bisacsh
Computers / Internet / Web Page Design / Bisacsh
Social Media
Information Technology / Management / Http://id.loc.gov/authorities/subjects/sh2008006980
Gestion / Aspect Social
Online Access:
Collection: O'Reilly - Collection details see MPG.ReNa
Table of Contents:
  • Social technologies : an introduction
  • Social technology and the organization
  • Setting the tone : social tech from a leadership perspective
  • Managing the use of social tools
  • Selecting the best social tech tools
  • Managing your online reputation
  • Building rivers of information
  • Managing the organizational voice
  • Social tools and virtual teams
  • Managing social tech by the numbers
  • Integrating social tech with velocity
  • The future of managing social tech

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