Magento search engine optimization maximize sales by optimizing your Magento store and improving exposure in popular search engines like Google
This book is an easy-to-follow tutorial with best practices and advanced references which will help you to take full advantage of Magento with SEO. This book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as click-through rates to ensur...
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| Format: | eBook |
| Language: | English |
| Published: |
Birmingham, UK
Packt Pub.
2014
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| Series: | Community experience distilled
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| Online Access: | |
| Collection: | O'Reilly - Collection details see MPG.ReNa |
| Summary: | This book is an easy-to-follow tutorial with best practices and advanced references which will help you to take full advantage of Magento with SEO. This book is aimed at both Magento developers and SEO specialists who wish to optimize search and end user elements such as click-through rates to ensure the design of their online shop sites effectively maximize sales. Magento store owners may also find large sections of this book useful in order to understand the larger impact small tweaks and changes can have on SEO - especially when editing products and categories. This book assumes that the rea Chapter 5: Speeding Up Your Magento Website; SEO benefits of a fast Magento website; Magento configuration settings to increase speed; .htaccess modifications; Server-side performance and scalability; Online tools to test performance; Mage Speed Test; Pingdom Website Speed Test; Google Page Speed Insights; Summary; Chapter 6: Analyzing and Tracking Your Visitors; An overview of e-commerce analytics reports; Adding secondary dimensions and advanced filters; Advanced segments; Understanding Multi-Channel Funnels; Assisted conversions; Top conversion paths |
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| Physical Description: | 1 volume illustrations |
| ISBN: | 1783288574 9781783288588 9781783288571 |