Leapfrogging harness the power of surprise for business breakthroughs
Today's business environment demands leapfroggers--those who create rapid, disruptive innovation, not small improvements. A leading innovation pioneer shows that businesses often ignore the very thing that could lead them to game-changing products--the power of surprise
Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
San Francisco
Berrett-Koehler Publishers
2012
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Edition: | First edition |
Series: | A BK business book
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Subjects: | |
Online Access: | |
Collection: | O'Reilly - Collection details see MPG.ReNa |
Summary: | Today's business environment demands leapfroggers--those who create rapid, disruptive innovation, not small improvements. A leading innovation pioneer shows that businesses often ignore the very thing that could lead them to game-changing products--the power of surprise |
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Physical Description: | x, 208 pages illustrations |
ISBN: | 9781609944964 9781609944957 160994495X 9786613723222 1609944968 |