Leadership and the sexes using gender science to create success in business
Weaves Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled,...
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Format: | eBook |
Language: | English |
Published: |
San Francisco
Jossey-Bass
2008
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Edition: | 1st ed |
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Collection: | O'Reilly - Collection details see MPG.ReNa |
Summary: | Weaves Michael Gurian's trademark use of brain science in gender studies together with real life examples of what is currently happening in business leadership. It provides new vision and useful practical applications, helping women and men in the workplace become more effective and fulfilled, and ultimately helping businesses and business leaders realize increased profits. Through examples and case studies from companies like Kodak, Nike, Nintendo, Home Depot, Proctor & Gamble, Avon, and Disney, the book shows readers how ignoring gender diversity actually impedes the true potential of any business |
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Item Description: | Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002 |
Physical Description: | xxviii, 233 pages illustrations |
ISBN: | 9780470289846 0470289848 6611732799 9786611732790 078799703X 9780787997038 1118041135 |